Social Media Management and Marketing Packages

We provide expert social media marketing services in UAE, specially in Dubai, Sharjah, Abu Dhabi, Ajman, Umm Al Quwain Emirates. We buoy in delivering social media services over 3 years in UAE and have satisfied customers.

Our goal is to provide a comprehensive social media program all emirates in UAE, that integrates smoothly with other communications programs on-line and/or other media.

We undertake activities to creating and improving client’s interactions with the community the client serves in UAE and other Gulf region. We exclude all unethical activities that malign competitors like posting inauthentic reviews in social media.

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Social Media Program

Overview
This proposal is for a comprehensive and coordinated campaign to build a social media presence on the popular social media, particularly Facebook, Twitter, Instagram and YouTube, but can include other social media outlets as well. Social media provides the opportunity to build brand awareness, transmit messages to key audiences and drive website traffic at very low cost, therefore offering returns more than expected through more leads and prospects which in turn promote sales and revenue.

Social media marketing targets community engagement, which results in securing top of mind preference in the community with their services.  Effective social media marketing takes quality and consistency over time to build interest. This section describes the activities that will be part of the social media marketing program over a six months.
Determine Social Media Strategy
Review the client’s the short term and long term goals in using social media. Create an overall plan for initial and on-going social media activities and responsibilities and for key messaging strategies.

Create/Update Accounts

Create Facebook, Instagram, Twitter, YouTube channel and other social media accounts, or update any existing accounts/blogs as needed (i.e. improved profile images and descriptions). This includes applying existing logos and marketing graphics or creating original profile content if required.

Initial Activity
Transmit initial and introductory message over the selected social mediaoutlets. Sustain extra activity during start-up period to a noticeable level and register the client’s name to the community.
Sustained Activity
When the initial social media activity is complete, regular activity must be sustained according to the social media marketing plan. Weekly or monthly sessions with the client are held to brainstorm ideas, topics, and messages for on-going activity, review social media results compared to the plan, and make adjustments as required.

Transition/Hand-Over
Once this program is complete, the social media marketing activity will be handed over to the client marketing manager for long term activity. We will be happy to present an on-going sustaining proposal for social media marketing at that time. Through all the activities, we will present a professional representation of the client’s business that aligns closely with other marketing and
branding efforts.
We will be pleased to sustain activities if client desires.

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Effective Determine Social Media Strategy

Review the client’s the short term and long term goals in using social media. Create an overall plan for initial and on-going social media activities and responsibilities and for key messaging strategies.

Create/Update Accounts

Create Facebook, Instagram, Twitter, YouTube channel and other social media accounts, or update any existing accounts/blogs as needed (i.e. improved profile images and descriptions). This includes applying existing logos and marketing graphics or creating original profile content if required.

Initial Activity
Transmit initial and introductory message over the selected social media outlets. Sustain extra activity during start-up period to a noticeable level and register the client’s name to the community.

Sustained Activity
When the initial social media activity is complete, regular activity must be sustained according to the social media marketing plan. Weekly or monthly sessions with the client are held to brainstorm ideas, topics, and messages for on-going activity, review social media results compared to the plan, and make adjustments as required.

Transition/Hand-Over
Once this program is complete, the social media marketing activity will be handed over to the client marketing manager for long term activity. We will be happy to present an on-going sustaining proposal for social media marketing at that time.Through all the activities, we will present a professional representation of the client’s business that aligns closely with other marketing and branding efforts. We will be pleased to sustain activities if client desires.

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Services & Technology

The following services will be provided as part of the SEO Program.We will assign a social media project manager to oversee the program,be a major participant in activity creation, and serve as a single point for program communication. Our project team may also consist of additional social media specialist, content providers, and other staff members who will contribute as the program requirements dictate. We will ensure the following sustained activity takes place over the contract period of the program:

  • Five to fourteen Twitter Tweets per week
  • Five to fourteen Facebook actions per week
  • One to three 3-5 minute videos uploaded to the YouTube (Optional)
  • One 200-400 word blog post per week. (Optional)
  • We will generally execute project work, however we will regularly coordinate with client for meetings, evaluations, observations, reviews, testing, and other project purposes as needed.
  • We will use standard text and graphic technologies to develop social media content (i.e. Microsoft Word, Adobe or any other).​
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Value Proposition of Our Offering

How Social Media Marketing helps to improve your relations with your audience?

  • People habit and mindset:
    Today people prefer to get connected and share their updates regularly. Studies have been proved that people in the age group 13-35yrs checks,make regular update, share their emotions, photos in social media for more than 3hrs a day. And people within the age group of 35-55yrs spend average 2hrs a day in social media. People above 55yrs are active in
    social media at least once in 3-4 days.
  • Connectivity with the audience:
    Brands/ businesses that are active in social media get more visibility and stays top of mind of their customers.
  • Reach to audience at their convenient time:
    Social media allows reaching audience at their convenience and hence chances of attention to our messages are more than advertisements through other media communications.
  • Customer feedback: Social media is a platform where customers can provide their opinions and business can address negative feed backs.
How economical and accurate Social Media Marketing against other communications channels?
How Social Media Marketing helps to create an effective and integrated advertising communications?

  • People habit and mindset:
    Today people prefer to get connected and share their updates regularly. Studies have been proved that people in the age group 13-35yrs checks, make regular update, share their emotions, photos in social media for more than 3hrs a day. And people within the age group of 35-55yrs spend average 2hrs a day in social media. People above 55yrs are active in social media at least once in 3-4 days.
  • Connectivity with the audience: Brands/ businesses that are active in social media
    get more visibility and stays top of mind of their customers.
  • Reach to audience at their convenient time:
    Social media allows reaching audience at their convenience and hence chances of attention to our messages are more than advertisements through other media communications.
  • Customer feedback:
    Social media is a platform where customers can provide their opinions and business can address negative feed backs. Targeting: Social media helps to target accurately to specific ethnicgroup within community. Hence minimizes wastage and spill over effect.
  • Iteration:
    Social media messages and advertisements through social media is a continuous process. Always starts small with small budget, analyze, make necessary changes, expand budget and continue.
  • Economical:
    Social media messages and advertisements are the most cost effective or rather ‘cheapest’ form of communication, in comparison with any other medium like print radio, television, outdoor, events etc.
  • Analysis:
    Social media messages and advertisements equip to track how many people have liked your messages. For advertisements, finding out how many people have seen advertisement, engaged with your message is easy. Hence it is easy to make necessary changes in the messages according to customer feedback.
  • Integration:
    Integrating with other advertising will amplify your communication.
  • Flexible:
    Social media communication is flexible with time and budget and it is
    customer oriented.
Why us for Social Media Marketing for your business?

  • Attention and personal relationship:
    We are a small team and we build personal relations with our clients, hence our commitment to our clients is higher than a multinational organization. We believe in growing up together with our clients. We take pride in our client’s success.
  • Cost effective services: Our services are the most cost effective in the market comparing price and value.
  • Flexible: Any necessary changes can be done according customer feedback and business
    requirements.
  • Cultural Identity: We believe we belong in your target group; hence it is easy for us to find out customer preferences – what best in terms of messages.
Facebook – Strategy and Implementation
facebook slide

Facebook Page Management:

  • Facebook marketing strategy (according to goals scoped out in kick-off session)
  • Content calendar
  • Daily posts, preparation and publication (quantity depends on brand’s needs,
    current events a results)
  • Creation of graphics for Facebook Cover Photo, Profile Photo and posts
  • Effective engagement with page visitors
  • Previous post analysis using Facebook Page Insights

Facebook Page Ads: ( Optional & starts from Silver Package )

  • Facebook Ads strategy, preparation and implementation
  • Split-tests will be run on all ads to give optimal results
  • Ad preparation (copy and graphics)
  • Performance Analysis: Previous ad analysis and subsequent testing based on results
Twitter – Strategy and Implementation
Twitter_Slide
Twitter Account Management

  • Twitter marketing strategy
  • Content calendar
  • Daily posts, preparation and publication (quantity depends on brand’s needs, current events a
    results)
  • Creation of graphics, adapted for Twitter Cover Photo, Profile Photo and post format.
  • Effective engagement with Twitter users
  • Active use of Twitter search with pre-defined keywords. (Will discover people looking for
    help with “problem you solve”)
  • Performance
    Analysis: Previous tweet analysis with Twitter Analytic s and
    Google Analytic s.

Subsequent testing based on results

Instagram – Strategy and Implementation
Instagram_Slide

Instagram Account Management:

  • Instagram marketing strategy
  • Content calendar
  • Frequent posts, preparation and implementation (at least 3x/week, quantity will depend on brand needs, current events and results).
  • Effective engagement with Instagram users.
  • Analysis with the help of 3rd party tools and subsequent image posting adjustments.
Social Media Packages
BRONZE Package
AED 3000/Month*
SILVER Package
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GOLD Package
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PLATINUM Package
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Contact : mithun@thebrandtag.com, Call: +971 55 1765405
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